THORA is proud to announce that its innovative ELF Air Purifier is now officially available through Smartech, featured at two of Europe’s most iconic retail locations: KaDeWe in Berlin and Rinascente in Rome.

Blending advanced air purification technology with luxury wellness design, the portable ELF Air Purifier delivers clean, healthy air wherever you are, at home, in the office, or even in the car. Its sustainable filterless design eliminates the need for replacement filters, helping to reduce waste and protect the planet.

ELF continuously monitors air quality 24/7, detecting PM2.5 and TVOCs, and automatically adjusts its performance for optimal results. Whisper-quiet at under 30 dB, it operates tranquilly while maintaining a healthy and comfortable environment.

Visit Smartech in KaDeWe or Rinascente to experience ELF in person and discover a more luxurious way to breathe better every day.